In today’s world, success often comes with an entourage — agents, publicists, event planners, personal assistants, and, increasingly, personal coaches. For the past several years, I’ve built a career coaching high-profile individuals — from celebrities to executives — helping them navigate personal, professional, and creative challenges. What I’ve learned from this journey is that coaching celebrities requires a unique approach: flexibility, trust, and a willingness to meet clients exactly where they are.
Why I Keep the Same Phone Number
For nearly a decade, I’ve kept the same cell phone number. Through moves from New York City to North Carolina and now Florida, I’ve never changed it. The reason is simple: availability. Clients who worked with me years ago still know that I’m only a phone call away if they need me again.
This consistency builds trust, especially with high-profile clients. Celebrities, executives, and other public figures live in unpredictable worlds. Knowing they can reach me without hassle makes them more likely to call when they need guidance, even if it’s been months or years since our last session.
Building Relationships With Celebrities and Executives
Much of my career has involved working in celebrity-related industries — marketing, PR, event planning, and direct consulting. Through this work, I’ve developed relationships not only with clients but also with the agents, publicists, and planners who surround them.
These connections matter. High-profile clients rarely find coaches through a cold Google search. They come through trusted recommendations, often from within their close professional circle. My introduction to many of these clients came from communication coaching — helping them refine their presence in interviews, speeches, or brand development. From there, the relationship naturally expanded into broader coaching and consulting.
Coaching on Their Terms
One of the biggest lessons I’ve learned is that coaching celebrities and executives doesn’t follow the same rules as coaching traditional clients. High-profile individuals rarely have the flexibility to commit to a weekly time slot. They’re traveling, filming, performing, or running large companies.
Because of this, I work on an “as-needed” basis. Some clients schedule weekly calls, while others only check in once a month — or even less. I allow rescheduling with short notice, because I understand that their priorities can change overnight. This flexibility is what keeps many of these clients coming back.
Project-Based Coaching
While many coaches work strictly by the hour, I often work on a project basis. That might mean:
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Helping a client rebrand themselves for a new career phase.
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Creating an outline for a book they want to write.
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Designing a speech or presentation.
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Developing strategies for personal balance — from workout schedules to family routines.
Some clients even fly in for intensive, one-day sessions. These meetings are concentrated, covering everything from personal issues to business strategies. In those cases, my fees are higher than a standard phone session, but the value is in the depth of focus and tangible outcomes we create together.
The Money Question: Trust and Fairness
When working with celebrities, money is always a sensitive subject. High-profile clients are wary of being overcharged simply because of who they are. Early in my career, I learned that being transparent and fair was the best long-term strategy.
On one occasion, I sent an invoice to a celebrity client who questioned the amount. I explained that the project had been so “off and on” that I wasn’t sure how to fairly bill it. I told her to tear up the invoice and pay me what she thought was appropriate. She sent back a check with a thoughtful note — just under my original estimate — and continued to hire me for years afterward.
That experience taught me two things: always overestimate your time when giving an upfront project cost, and always deliver more than you promise. Clients appreciate financial breaks far more than they resent a slightly higher bill.
Why I Love Coaching High-Profile Clients
Working with celebrities and executives is demanding, but incredibly rewarding. These individuals are ambitious, energetic, and constantly chasing new challenges. They value hard work and fresh ideas, and they thrive when surrounded by others who share that mindset.
For me, coaching isn’t about being rigid with rules or processes. It’s about being a trusted partner, someone they can rely on in moments of transition, stress, or opportunity. And it all comes down to accessibility — which is why I’ve never changed my cell phone number. Being available when they need me is what keeps these relationships alive.
Coaching celebrities may sound glamorous, but in reality, it’s about trust, flexibility, and delivering results. High-profile clients don’t have time for coaches who insist on rigid schedules or nickel-and-dime billing. They want someone who understands their lifestyle and can adapt to it.
If you’re a coach hoping to work with celebrities or executives, the lesson is clear:
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Be flexible with scheduling.
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Be fair with money.
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Deliver more value than expected.
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Build trust by being consistently available.
Do those things, and you may find yourself coaching clients whose names the world already knows.
